Strategic Communications Manager : California

California Reinvestment Coalition

Strategic Communications Manager

San Francisco Bay Area or Los Angeles County preferred
(work Remotely)

Title: Strategic Communications Manager
Location: California: San Francisco Bay Area or Los Angeles County preferred
Last updated: Sept 2, 2020

Organization Summary:

The California Reinvestment Coalition (CRC) is the largest reinvestment coalition in the nation with 300 member organizations. Since our inception, we have worked with our members and allies in the fight for economic justice. CRC envisions a future where we reimagine systems of capital built around anti-racist economic justice systems; where capital centers on the needs of Black, Indigenous, People of Color (BIPOC) communities first and foremost. Our campaigns focus on closing the racial wealth gap by moving from an economy based on extractive profit-taking to an economy centered on people-driven investment, where Black and Brown communities are not only at the center of that investment, but also are the drivers and decision makers of that investment.

Our members include CFDI’s, housing counselors, affordable housing providers, tenants’ rights organizations, small business technical assistance providers, multi-service agencies, and other community-serving organizations. This network of “financial first responders” work directly with impacted communities in hard-to-reach urban and rural communities.

In the past five years, CRC campaigns have resulted in more than $50 billion invested in California BIPOC communities to promote affordable housing, home ownership, small business ownership and other community-driven investments. Our advocacy and legal actions have resulted in corporate and public policy wins and have provided financial restitution to people harmed by discriminatory business practices. CRCs Executive Director has testified as a subject matter expert before Congress and has been profiled and quoted in the Wall Street Journal, The New Yorker, The Washington Post, Univision and other national media outlets.

Position Summary:

The ideal candidate is familiar with issues related to redlining practices and/or access to capital for BIPOC communities. He/She/They are passionate about working to tell the history and legacy of structural racism, the decades of advocacy to rectify the exclusion of BIPOC communities from financial systems and building wealth, and how communities work to address this embedded racism. He/She/They are an excellent writer and strategic storyteller, an experienced generator of earned and social media, an exceptional spokesperson with a successful record of communicating on behalf of and raising the visibility of Executive Leadership.

This position is directly supported by the Organizing and Campaigns Director based in Los Angeles. The ideal candidate will be based in the Bay Area or Los Angeles but other candidates based in California outside of these regions will be considered.

Job Responsibilities:

Strategic Communications

• Collaborate with leadership and staff to develop and implement an integrated strategic communications plan to support CRC’s mission
• Create, launch, and implement targeted communications plans that support CRC’s program areas and advocacy campaigns, from campaign launch to victory and impact.
• Create an integrated branding/marketing/public relations strategy that enables CRC’s executive leadership to cultivate and enhance meaningful relationships with targeted, high­ level external audiences, including the media, public officials, funders, and key influencers.

Member, Funder and Supporter Engagement

• Work with staff to write and design direct communications to members, funders and stakeholders.
• Identify and segment key audiences.
• Create content, grow followers, and increase engagement on CRC’s social media channels.
• Manage the design and development of CRC’s website, update and publish website content.
• Develop and manage CRC branding, visual identity and messaging that reflects our values and resonates with community stakeholders.
• Ensure integration of member/stakeholder engagement platforms: website, database, email.

Press Relations and Media Outreach

• Produce compelling press releases, media kits, and other PR/media materials.
• Exercise judgment to prioritize and quickly respond to media opportunities.
• Work with program staff to identify CRC members and clients to collect stories and develop a speakers bureau.
• Serve as CRC spokesperson on media interactions and actively cultivate relationships with the press.
• Maintain and develop media contacts database and track media coverage.

Program Impact Communications

• Executive Director communications support including speech writing, presentation support, and development of materials.
• Collaborate with staff to write, design and publish compelling reports and fact sheets based on CRC research and stories from community members.
• Work with program staff to assess and communicate the impact of programs and campaigns.
• Understand and implement best practices regarding program evaluation, member/constituent surveys, data collection, and outcomes measurement.

Qualifications

• At least 5 years in communications or related field
• Strong written communications
• Adept at social media (Facebook, Twitter, LinkedIn)
• Knowledge of CRM, email, and other member engagement platforms: (Salesforce, Mailchimp, Eventbrite)
• Knowledge of website design and content management system best practices (WordPress)
• Commitment to social and economic justice

Compensation:

• Salary Range: $60,000- $70,000
• Remote work stipend
• Benefits package includes medical, dental and vision plans at no cost to the employee. A 5% employer contribution in a 401k retirement savings plan. Generous PTO.

CRC staff currently and for the foreseeable future work remotely.

To Apply:
Please submit a cover letter and résumé detailing your interest and qualifications for the job, to jobs@calreinvest.org. Include “Strategic Communications Manager” in the subject line. The job is open until filled. Priority will be given to applications submitted before Sept 28.

We strongly encourage people of color, people of diverse gender identities, women, people with disabilities, LGBT individuals, and foreign-born individuals to apply. CRC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. In addition to federal law requirements, CRC complies with applicable state and local laws governing nondiscrimination in employment.

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